Rogers Weighs Three Rezones as City Expands Its Neighborhood Fabric

Rogers planners are continuing to reshape the city’s edges, recommending approval for three separate rezoning requests that move long-rural tracts toward the city’s “Neighborhood Fabric” and “Urban Neighborhood” patterns. The proposals—along Osage Road, Olive Street, and Bellview Road—highlight how Rogers’ Future Land Use Map is guiding incremental, walkable development across former agricultural corridors.

From Rural to Residential

At 1618 S. Osage Road, property owner Andrew Moffett is seeking to rezone roughly 1.6 acres from the T-2 Rural district to T-3.2 Neighborhood Low Intensity. Staff described the change as a natural fit for the surrounding Neighborhood Fabric placetype—intended for small-scale housing and limited neighborhood retail—but several nearby residents contacted the city with concerns about added density. Even so, planners recommended approval, noting the area’s infrastructure and street network can support modest infill.

On the city’s west side, Skyler Lanning requested a shift at 2729 W. Olive Street from T-2 Rural to T-4.1 Neighborhood Medium Intensity. The 2.5-acre site sits at Olive and 28th Street in the Urban Neighborhood placetype, where a mix of housing types is encouraged as a transition between single-family areas and more active corridors. Staff said the change “maintains consistency with adjacent zoning” and supports the city’s goal of creating complete, connected neighborhoods.

Farther south, a Mobius Bellview application at 5537 S. Bellview Road—near Bellview Elementary and Little Sunshine’s Playhouse—would rezone two acres from T-2 to T-4.1. Planners called the request “appropriate along a minor arterial” and consistent with the Urban Neighborhood designation, which envisions a blend of homes and small civic uses within walking distance of schools and parks.

A City Built by Pattern

Taken together, the three rezonings represent how Rogers’ Unified Development Code (UDC) and placetype framework are steadily replacing large-lot zoning with design-oriented districts. The Neighborhood Fabric concept emphasizes streets that connect, housing that varies by scale, and nearby green space—all part of the city’s long-range goal to balance growth with livability.

Planning staff say these incremental rezonings, though small on the map, mark a clear shift in how Rogers grows: “Each of these sites fills in the city’s fabric one block at a time,” the staff report notes, “linking established neighborhoods with emerging ones and setting the tone for sustainable development.”

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